GOD SAVE The FOOD
God Save the Food is a restaurant chain in Milan known for its strong emphasis on aesthetics and ambiance, as well as the dishes on its menus.
Beaver Lab sought to incorporate this refined, modern aesthetic into the website’s design.
Customer
GOD SAVE The FOODAgency
---Project
UX/UI Design / DevelopmentURL
www.godsavethefood.it
THE CMS
The site was developed in WordPress, building both the front-end theme and the back-end from scratch.
Before development, we defined the site’s look and feel by designing the main pages and working with the client to determine which information to display across the various responsive breakpoints, in order to optimize the UX and convey information as effectively as possible.
THE MENU
The CMS interface and the form for entering dishes were customized to meet the client’s needs, with the goal of making them intuitive and easy to use.
The client is now fully self-sufficient in entering content—particularly in editing the menus, the area of the site that is updated daily.
ONLINE BOOKING
The heart of the project was implementing a form that allowed users to book online at one of the four restaurants in Milan.
Here too, thanks to close dialogue with the client, we explored various customer journey alternatives and made development choices to best design this tool, which is truly essential for the client.
MOBILE FIRST
Another design choice made together with the client was to pare down the information displayed in the mobile view to the bare essentials, in order to optimize navigation performance and, above all, guide users straight to the online booking.
