For Intel, we created a guided selection experience: an interactive wizard, accessible on iPads and computers, that uses a virtual assistant to guide users through the process of selecting the ideal processor. The wizard required customization (logos, colors, etc.) depending on the store participating in the initiative (Unieuro, Mediaworld, etc.). The content is made engaging by cartoon-style mini-videos developed in collaboration with our partner, Racoon Studio.
Customer
IntelAgency
Target ItalyProject
Wizard DevelopmentURL
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